Lasell's student-run fashion boutique opened its first brick-and-mortar storefront this fall.
Studio 1851 launched in 2017 as a pop-up boutique. In its new, permanent location in the Winslow Academic Center, students enrolled in Assistant Professor Kristin Kinsky's retail management course have created a store for the community to browse goods created or sourced by fashion students.
"This hands-on approach has given them the opportunity to test their knowledge and truly have responsibility and input into what goes on in the store," says Kinsky, whose students created the first business and marketing plans for the venture in 2017.
"The idea was unanimously supported by senior management," says Kinsky, though despite many creative efforts to find a home for the boutique, availability was limited - until now.
At Studio 1851, students learn firsthand about store operations, customer relationships, promotion, brand management, and sales and inventory tracking. Moving forward, Kinsky hopes to see affiliated student internship opportunities and multidisciplinary courses in fashion, business, entrepreneurship, graphic design, and accounting.
Photo by Jonathan Aponovich '22