Communication
Streaming media. Mobile advertising. Live casting. What part of your life is not affected by the mass media? The Communication Program offers a major in Communication with six areas of concentration: Creative Advertising; Entertainment Media; Journalism and Media Writing; Public Relations; Radio and Video Production; and Sports Communication. The program also offers minors in Communication and Sports Communication. Consistent with Lasell's Connected Learning philosophy of education, Communication majors will gain hands-on experience in and outside of the classroom throughout their four years of studies. Through a series of media studies courses, students learn about the functions and influences of the media, so that they enter the profession with an awareness of the cultural impact their work will have, as well as associated social and ethical issues regarding the roles and functions of the media in our society.
There are numerous opportunities to work on class projects at our state-of-the-art Lasell College Radio station, in programming, production, and promotions, in our high-tech multimedia lab, as well as the studios of NewTV, Newton's community-access cable television located just three miles from the Lasell campus. Students interested in print media can become involved in the 1851 Chronicle student newspaper or the award-winning campus fashion magazine, Polished. Required courses like Human Communication include a service-learning component to connect students with organizations in the real world.
The communication major culminates in a capstone course in Media Literacy and a required professional internship. Lasell is ideally located for internship opportunities at some of the most prestigious media outlets and organizations in the country, such as The Greater Boston Radio Group, Community Newspapers, Boston Celtics, New England Patriots, Boston Herald, ABC5-TV, FOX25, WMJX-FM (MAGIC 106.7), and the Arnold Worldwide advertising agency. Students gain valuable professional experience and significant contacts through internships and professional mentoring within the communication industry.
Upon graduation, students are well-prepared to pursue careers in the growing and exciting fields of communication such as journalism, public relations, advertising, television, radio production and the sports and entertainment industries. Graduates receive a Bachelor of Arts degree in Communication (with a concentration of their choice).
By planning early in consultation with an academic advisor, students may be able to reduce the time it takes to complete a bachelor’s degree in Communication to 3 or 3½ years.
The program also offers minors in Communication and Sports Communication.
The Communication Program offers a Master of Science with three areas of concentration: Health Communication, Integrated Marketing Communication, and Public Relations. The Graduate Program is described elsewhere in the catalog.
The Communication major has six areas of concentration: Creative Advertising; Entertainment Media; Journalism and Media Writing; Public Relations; Radio and Video Production; and Sports Communication. Learn more about each Concentration in the Communication Program:
- Graduate Catalog
-
Undergraduate Catalog 2019-20
- Core Student Learning Outcomes 19-20
- Core Curriculum Requirements 19-20
- Course Descriptions
- Academic Information
- Academic Policies 19-20
-
Programs of Study 2019-20
- Undergraduate Minors
- Accounting 19-20
- Forensic Science 19-20
- Biology 19-20
- Communication 19-20
- Criminal Justice 19-20
- Education 19-20
- English 19-20
- Entrepreneurship 19-20
- Event Management 19-20
- Exercise Science 19-20
- Fashion
- Fitness Management 19-20
- Global Studies 19-20
- Graphic Design 19-20
- Health Science 19-20
- History 19-20
- Hospitality Management 19-20
- Individualized Major
- International Business 19-20
- Information Technology 19-20
- Law and Public Affairs 19-20
- Legal Studies 19-20
- Business Management 19-20
- Marketing 19-20
- Pre-Law 19-20
- Psychology 19-20
- Resort and Casino Management 19-20
- Sociology 19-20
- Sport Management 19-20
- Undeclared Option 19-20
- Finance 19-20
- Undergraduate Admission
- Past Catalogs