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Lasell University
Lasell University

2019 - 2020 Academic Catalog

Business Minor (For Non-Business Majors)

The Business Minor consists of six courses. The curriculum is designed to prepare students to be managers and business leaders in a complex and challenging global business environment. Courses provide students with a working knowledge of management practices that promote organizational effectiveness. Students learn skills such as leadership and team building, and they acquire understanding of individual and group behavior in organizations to enhance their effectiveness as business leaders in any industry. Students learn a broad range of transferable skills and gain strong competence in critical thinking and hands on business experience.

Course Code Course Title Credits
Minor Courses
BUSS101 Fund of Bus in a Global Envrionment 3
BUSS220 Principles of Marketing 3
BUSS224 Organiz Behavior in a Global Environment 3
BUSS226 Financial Accounting 3
ECON101 Principles of Econ-Micro 3

A Business elective, an Economics elective, or Environmental Studies elective: 3 credits  

Credit Requirements for minor: 19 credits

BUSS101 - Fund of Bus in a Global Envrionment

This course is designed to familiarize students with various aspects of the business world. Areas covered include: private enterprise, forms of ownership, legal aspects, management practices in a diverse and global business environment, marketing, human resources, global operations management, labor relations, and finance. In addition, students become aware of how business functions are integrated into an organization to achieve specific goals both locally and internationally.

BUSS220 - Principles of Marketing

In this course, the fundamentals of marketing are explored for practical application in today's business environment. The process of creating value for customers by utilizing the tools of marketing -- market segmentation, targeting and positioning, marketing research and communications, product development, channels of distribution, and pricing -- are explored with a project-based, interactive approach. Additionally, there is a service learning component included in this course that enables students to further apply the course concepts while working to advance a participating non-profit organization. Prerequisites: BUSS101, HEM101, HEM102, FASH101, or SMGT102 AND ENG102 OR WRT102.

BUSS224 - Organiz Behavior in a Global Environment

In this course, students study individuals and their interactions within group settings as they affect efficiencies in diverse business organizations. Group dynamics and intergroup dynamics are emphasized in relation to productivity and work satisfaction along with the examination of specific aspects of organizations that influence behavior on a global scale. Areas covered include structure, leadership, and change as they affect a multitude of cultures. Teaching modalities include case studies and role-playing. This is a writing intensive course.

BUSS226 - Financial Accounting

This course provides students with the fundamentals of accounting processes and procedures used in business. Students learn how to identify and record business transactions. In addition, students learn how to create financial statements and how to become intelligent users of financial information. Prerequisite: BUSS105

ECON101 - Principles of Econ-Micro

This course is an introduction to the principles of the economic behavior of individuals, firms, and industries in the mixed economic system. Topics include consumer demand; elasticity; supply and costs of production; the allocation of economic resources; international trade; and the role of government in promoting economic welfare.